Wednesday, January 23, 2013

Starlight Labels Salutes our Partners

SALUTING OUR PARTNERS IN SUCCESS
As we gear up once again for our busiest time of the year, the Camp Labels season, we want to salute our partners in our business’s growth.
 
We’ve always believed that in order to be successful any aspiring enterprise must align themselves with the very best business partners to help them grow.  We at Starlight Labels consider ourselves very fortunate to have found the very best partners for our business who have so far helped us reach our business and e-commerce goals far beyond our expectations.
#1 - VOLUSION
From their flexible design to its ease of use, their incredible wide range of customization and reporting options to their great customer service, Volusion is top of the line.  I wonder if any other E-commerce solution provides their clients such an extensive range of services and options for such an incredible price.  Some of the great features that Volusion offers in most  of their packages for no additional cost include:
·        Flexible coupons and discounts
·        Customer reviews
·        E-mail and newsletter system
·        Social Store which allows you to feature your Products on Facebook
·        Easily upload YouTube videos to help you showcase your products
·        Allows customers to Like, Tweet, or Pin their favorite products to help spread the word
·        Mobile Optimized Version
·        Highly professional templates.  (Ours was free!  We customized it ourselves to match our business colors and logo.)
·        Many diverse product options and categories.  We sell a highly customizable product.  Our customers key in their custom text to print, and have the option to choose different colors, icons and fonts.  All these options were easily set up by us at no extra charge.
·        A heavy duty search engine optimization (SEO) toolbox which helps you quickly make your mark with Google, Yahoo and Bing to bring more shoppers to your store.  If your customers can’t find you, you’ll never make sales, so this is vital.
In summary, with a little work and know-how you could do almost anything on Volusion’s platform. We could never have jumpstarted our Camp Labels business without their affordable E-commerce solution.
 
Check them out at  http://www.volusion.com and see how they could help you grow your online business. 
#2 - LORRAY DESIGN STUDIO
Lorray created all our videos that were not done by us in-house.  Lorray used a professional, no-nonsense approach to our jobs which made it an absolute pleasure to deal with him.  He immediately grasped the mission and goals of our business, understood what appeals to our customer base and created an appropriate script in a short time.  After producing a professional video he did all the revisions that we requested immediately, without fuss.  He simply has magic hands!  He is highly recommended.
Check out his website at http://www.lorraydesignstudio.com for more samples of his work.  Or check out the three videos that he did for us at the following links:
 
#3 - GOOGLE ADWORDS
Love them or hate them, Google is the best way to reach your customers.  During the different seasons of the year, we’ve recorded varying returns on our investment through Google Adwords, logging great returns during Camp Labels season and more paltry returns during the rest of the year.
Overall it’s proven to be a powerful tool for building our customer base, getting industry exposure and to research a vital SEO component, the all-important keyword.
I chronicled my personal experiences with Google Adwords on my Squidoo lens at http://www.squidoo.com/clothing-labels-and-google-adwords.  If I’ve been able to make Adwords work for my low cost Clothing Labels for Camp, then it should definitely show better returns for a significantly higher priced item.  (Disclaimer:  Each business and individual has to factor in demand and competition for their specific industry.)
 
#4- OUR CUSTOMERS, OF COURSE
2012 has been an incredible time of e-commerce growth and change here at Starlight Labels.  As the year has advanced we’ve made many improvements in response to our customer’s diverse needs and requests.  We’ve made significant changes in many different aspects of the business, including improved website navigation, up to date shipment tracking, additional products, revised fonts and more diverse icons to meet the different needs of our customers.

Thanks to all of our partners in our 2012 growth!  We hope to have many more years of a successful partnership with all of you!

ABOUT STARLIGHT LABELS
Our Camp Labels for Clothing are of the highest quality.  Although our busiest time of the year is Camp Labels season, all our Clothing Labels are guaranteed to meet the demands of parents of kids in school and daycare, nursing home residents, sports teams, crafters, entrepreneurs and anyone who needs a product that is strong, customizable and durable. We've done extensive testing to insure that our materials and ink exceed our demanding quality standards, so that you can be assured of the highest quality possible. We offer both Sew On and Iron On Labels for Clothing as well as the Permanent Clothing Stamp (also known as the Camp Stamp) and other camp laundry products. Whatever your clothing labels needs are, we are the right place.  Happy labeling!

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