Thursday, January 17, 2013

Iron On Labels


Iron On Labels are the Winners!
We recently did an in-office mock contest between all our Laundry Labels products to see which of our products is the most preferred by our customers.  We loaded all our sales data into the proverbial washer, churned it around a bit in Excel spreadsheets and charts, and laid the results out to dry.


The results of the analysis have made it clear to us that our customers prefer to identify their clothing with Iron On Labels, especially parents who are purchasing them for Campers or Kids in School or Daycare.  Of course, these numbers do not accurately portray the preferences of customers in different categories like those purchasing our Clothing Labels for residents of Nursing Homes, rehabs or other assisted living care centers but we’re aiming for the overall picture here.


Businesses nowadays are so caught up in data analytics, marketing tactics, surveys and other ways to manipulate their customer’s thought process, that they sometimes forget to actually provide their customers with what they are looking for.  You’ve gotta give the customer what they actually need and want, then wrap it up in a  package of quality and customer service and they’ll keep on coming back to you for more.

What are the special redeeming qualities of the little Iron On Labels for Clothing over the other labeling products that we sell?

·        Iron On Labels for Clothing are fast to apply.  Estimate that it should take you half the time to apply as their Sew On counterparts.

·        If applied properly Our Iron On Clothing Labels are flexible and become part of the garment so they are great for sensitive individuals.

·        Iron On Labels can be applied to clothing of any color, dark or light, as opposed to the Clothing Stamp which can only be applied to white or light colored clothing

·        Use our Iron On Labels on items other than clothing, like tote bags, cooler bags, suitcases, kids backpacks etc.  We’ve even tried it on umbrellas!

In all fairness, our Iron On Labels may not be practical to apply on items that are heat sensitive or very bulky but you can always sew them on.

We are so confident that you will be satisfied with the quality of our Iron On Labels, that we give you 60 days to try it for yourself, wash it, dry it, abuse it and if find that you are dissatisfied with the quality, we’ll give you a full refund for the labels, no questions asked.*

How can we be so confident about the quality of our products?  Before sending our product to market, we did extensive research and tested our Iron On Labels on high temperature washer cycles multiple times. Then, we proceeded to test market our product locally to gauge our customers’ reactions and to ensure that this product meets our expectations long term.  The results speak for themselves:

  • Our Iron On Labels WILL NOT FALL OFF
  • They are pre-cut - Edges will not fray
  • Indelible print is sharp and clear and will not fade
  • Our customers come back again and again year after year.

What better way to gauge a product’s success than through customer's reactions?

 

*Return Policy: We will refund the item price only. Shipping charges are not refundable

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